Print ads may not be the most vital tactic any longer, but they are still an important part of any good marketing mix. Whether a brand is looking to increase their awareness with their target audience or illicit a direct response, A&B can create an ad campaign that sets itself apart from the clutter and resonates with your customers.
Birchwood Casey
A&B produced a series of print and online ads for Birchwood Casey, makers of shooting accessories. Despite the small ad units, the A&B ad campaign was able to make a big impact. Because A&B was able to creatively communicate the Dirty Bird brand’s unique selling proposition, the ad campaign in several outdoor enthusiast publications generated a lot of web traffic for Birchwood Casey.
Stearns
A&B developed a number of tactics to help buoy the Stearns brand. This trade ad promoted Stearns dominance in the personal flotation device category, and also showed that Strearns offered a number of products in several other outdoor categories.
Anchor Wall Systems
A&B managed Anchor’s incredible library of image assets, from products to projects to technical. We generated a high volume of communications, including several ad campaigns, to support their licensee network and promote the Anchor brand.
K2 Logistics
K2 didn’t do a lot of advertising, but they are a philanthropic organization that supports a number of causes and cultural activities. This ad appeared in the Oratorio Society of Minnesota program.